The Holodigm Seminars is a Music Management Online Course produced by Legendary Manager and Agent John Hartmann. This Unique Management Training is a series of Videos taken while john was a lecturer at UCLA.
Define and describe the systems, mechanics, politics and protocols of designing, mapping and conducting careers in the music business. Explore the symbiotic relationship between the eight core professions of the entertainment industry.
Analyze the rules and principles that govern their diurnal activities. Study the array of contracts that shape their fiduciary responsibilities and personal relationships. Learn how to build a management team and create a platform for the interpretation of rights and distribution of profits.
Practice the vernacular that governs professional performing artists, personal managers, booking agents & the producers of records and concerts.
Apply real life experience to the exploration of the art and science of personal management in the Entertainment Industry as it relates to phonograph records, live music, motion pictures, television and video. Learn how to direct the careers of artists and executives in the creation of the music renaissance.
Prepare you to create, map and navigate your career, and the careers of others, with a focus on the options and consequences of specific marketing and promotion activities.
The ONE True Thing - Music Publishing
The TWO Primary Activities - Performing & Recording
The THREE Ancillary Professions - Publicists, Accountants & Lawyers
The FOUR Primary Professions - Artists, Managers, Agents & Producers
The FIVE Levels Of A Record Company - A&R, Business, Promotion, Marketing, Executive
The SIX Internet Strategies - Creating A Fan Base & Building An Empire On The WWW
The SEVEN Paper Trails
The EIGHTH Profession - The Boards & The Road
NINE - Hartmann's Laws – 50 Rules of Showbiz
TEN - The Holodigm